I am a former senior executive in general management and global marketing, who now leads a different kind of life between the sea and the trees in Bellingen on Australia’s east coast. Professionally, I now provide part-time support-level business assistance to nice people doing good things, with no malarkey!
In my former corporate life, I helped organisations improve performance, operations, brand, reputation, relationships, and sustainability through energetic management, broad thinking, strict governance, proactive communications, robust planning, and a focus on sustainability. Throughout my career, I have held various roles that reflect my broad knowledge, ability to pick up things quickly, and agility.
I was driven by the desire to bring everything together strategically and tactically to deliver meaningful and sustainable positive results for my employer and clients, colleagues, direct stakeholders, and the wider community. I liked to get things done.
I have over thirty years of experience in senior management, marketing, communications, corporate relations, and sustainability in high-profile global environments.
My extensive, practical, and current experience has earned the trust of executive management teams, boards, and leaders of private and public sector organisations globally.
The variety of industries I aided included financial services and payments, tourism and travel, major events and sport, broadcasting and journalism, government and politics, and management consulting.
I have broad experience across all aspects of business. He ‘majored in’ marketing, communications and corporate relations disciplines including strategy and operations; brand management; marketing services; consumer, client, industry and internal communications and relations; research; traditional, social and online media relations; issues, incident and crisis communications and management; corporate events, government and regulatory affairs; and sponsorship.
On the global stage, I had a track record in sports and major event management. I have worked in senior roles as an organiser, sponsor, consultant, and journalist on events such as the Olympic Games, Commonwealth Games, FIFA World Cup, Rugby World Cup, NFL, MLB, and A-League.
I was part of the successful bid team that led to Sydney staging the Olympic Games. I continued my involvement with the iconic event as a PR Manager and in several other senior roles over the following seven years. I also spent time as the global head of Visa’s brand and sponsorship communication program based at the company’s headquarters in San Francisco.
I have a Master of Business and Technology and a Master of Environmental Management, both from the University of New South Wales. I possess essential skills in climate change and sustainability, two of the most significant issues facing businesses, governments, and communities in the decades ahead.
In 2014, I had the opportunity to meet and train with Al Gore, the former Vice President of the United States, who inspired me to become involved in advocacy for action on climate change. I have also previously been involved in social and political advocacy.
Employment history
2023
Andrew Woodward Consulting, Management Consultant (Bellingen and Sydney)
2020 – 2023
North Coast Football, General Manager (Coffs Harbour)
2014 – 2019
Andrew Woodward Consulting, Management Consultant (Bellingen and Sydney)
2012 – 2013
Gold Coast 2018 Commonwealth Games Corporation, SVP/General Manager, Marketing and Communication (Gold Coast)
2009 – 2012
Visa Inc., global HQ (San Francisco)
VP/Director Public Relations – Global Sponsorship & US Marketing
2004 – 2009
Visa Inc. Asia Pacific (Sydney)
VP/Director Public Relations – Corporate Relations
2001 – 2004
Gavin Anderson & Company (Sydney)
VP/Director, Public Affairs
1997 – 2001
Australian Tourist Commission (Sydney)
VP/Director, Corporate Affairs
Other roles
- Media Director, Office of the President and Minister for the Olympics (Sydney)
- Manager, Media Information, Sydney Organising Committee for the Olympic Games (Sydney)
- PR Manager, Sydney Olympics 2000 Bid Ltd (Sydney)
- Media Adviser, Australian Government, National Media Liaison Service (Sydney)
- Consultant, Holt PR (Sydney)
- Media Manager, Roads and Traffic Authority NSW (Sydney)
- Bureau Chief, Australian Radio Network, National Parliament (Canberra)
- Five radio stations in Australia as a journalist and broadcaster, various
Education
- Master of Environmental Management, University of New South Wales, Sydney, 2014 – 2017
- Master of Business and Technology, University of New South Wales, Sydney, 2003 – 2007
Updated: 1 July 2025